TELEPHONE ANALYSIS

What is Phone Analysis and How Can it Help Me?

Phone Analysis is a data gathering and analyzing process. As any shrewd business owner knows, data is key to improvement. From analyzing the time of day that people come into your shop to finding the most popular products, having access to data that was difficult or impossible to track decades ago allows companies to improve themselves by evolving constantly to match their customers’ needs. With phone analysis, we can see when most people communicate with your company, where they are from, how long calls last, how much money each call generates, and so much more! This kind of information will allow you to change the way you interact with your customers to better suit their needs. If you see that calls that last 5 minutes tend to convert to sales, while 10-minute ones rarely do, perhaps a more concise approach from your team could help? If you are seeing an incredible amount of activity on the phone from one area, perhaps you could market to them more to capitalize on their interest? These are just a few of the examples of the insights that phone analysis can offer your business.